DVD Burning Media

     While SEO is still an effective means to gain traffic, the web is no longer two dimensional. It has evolved. It’s become increasingly interactive, taken on a three dimensional shape. One that caters to our visual and audio senses, and allows web browsers to have more control over what they see, hear, and, what is “hot”. Search engines alone no longer determine what is popular. This is great for net marketers in a number of ways.

     Social media optimization, according to Wikipedia, is a way to optimize web sites so they would be more easily connected or interlaced with online communities and community websites, also called social media sites. Methods of SMO include adding RSS feeds, adding a “DiggThis” button, and incorporating third party community functionalities like Flicker photo slides and galleries or YouTube videos. Social media optimization is a form of search engine marketing.

     The four characteristics of Social Media Optimization are:

     Participation- Consumers are not afraid to participate in communities by generating content and engaging in conversations about topics that interest them. Web masters who know this are constantly encouraging user participation on their own sites and blogs. read more »